FINIS, Inc., a worldwide leader in technical swim products, is proud to announce the global release of its newest tech suit, the HydroX™.
When developing a technical racing suit, it is crucial that the athlete has optimal flexibility, compression, muscle contribution, stability, and rigidity.
“The HydroX suit is absolutely fantastic, I love the compression around my legs. As a butterflier, when I race in the HydroX™ my legs don’t feel as restricted and it allows me to still achieve the big motion kick which gives me more confidence in my swims.” -James Guy, United Kingdom 2X Olympic Gold Medalist" We focused on the most essential details of the race suit, starting with the fabric and how it interacts with muscle. FINIS worked with world-renowned scientist Dr. Redha Taiar, whose background in biomechanics and years of experience studying human anatomy has aided in the development of the HydroX™. Taiar’s research focused on the most important factors of a tech suit, the fabric and its interaction with the muscles and the water.
MemoryFlex™ Fabric
Our proprietary fabric, MemoryFlex™ was developed to provide consistent support and contention throughout its useful life. Rather than using a standard fabric that was woven in a two-dimensional plane, we have created one that enables flexibility in the third dimension. We accomplish this by weaving the threads of our fabric around those that exist on the X and Y plane, mimicking the natural structure of our muscles.
Interaction with Water
MemoryFlex™ fabric is uniquely constructed as a deep water repellent applied to each thread prior to the construction of the fabric. Once the fabric is constructed a second coating is applied increasing the water-repellency of the HydroX™. Although other tech suits on the market repel water, they in fact take on more water after each use. MemoryFlex™ technology is inherently thin, which allows for an increased range of motion and less opportunity for water absorption.
“As soon as I put it on I realized that the fabric is a lot different than the Rival 2.0 that I am used to wearing. It felt thin and was very easy to put on. Before a meet, I am usually trying to find someone to help me put the suit on but just knowing that I could get the straps up myself was a huge confidence booster. The suit is noticeably thinner than other suits, but it actually provides really nice compression and flexibility coming off my dive and into each turn.”
-Meg Harris, Australian Olympic Gold Medalist
While the HydroX™ may appear wet after a race, the suit will actually retain very little water. Compliant with FINA permeability standards the HydroX™ allows water to penetrate through the fabric without absorption, decreasing drag and resistance caused by the intake of water.Click here to learn more about the HydroX™. Click here to shop the HydroX™.
Introducing the Smart Goggle Max
We are thrilled to announce the release of our latest innovation, the Smart Goggle Max – the latest addition to our Smart Goggle lineup. Building on the success of our original Smart Goggle, the Smart Goggle Max takes the world of swimming to a whole new level, offering an even wider frame for swimmers of all levels.
KELLY PALACE BREAKS MASTERS NATIONAL RECORD IN 500 FR AND SWIMS 2ND ALL-TIME FASTEST 1,000 IN THE FINIS HYDROX™
62-year old Masters swimmer Kelly Palace broke the U.S. Masters’ record in the 500-yard freestyle for the 60-64 age group on Sunday at the 2023 SwimRVA Blast Off. Palace swam 5:38.86, breaking the former record by .14 seconds. The old mark was a decade old, set by masters legend Laura Val at 5:39.00.
Monofin to Smart Goggle to HydroX: FINIS Defined as World-Class Brand Through Constant Innovation
Years before FINIS was a major player in the swimming apparel market with numerous training and racing products benefitting swimmers around the world, the company originated when two friends met up after one had returned from winning Olympic gold. Pablo Morales had retired after missing the Olympic team in 1988, but three years later, he returned to the sport, and he captured 100 butterfly gold in 1992.
